We offer optimum Internet & Social Media Marketing services which helps clients from different industrial background to advertise their brand, products and services online. It is a remarkable opportunity given to us to transform and turn your companyís brief into an outstanding masterpiece that ranks you among the big players.

With our highly skilled team, we give your work a professional touch and we make your product stand out in the market.

 
Affiliate Marketing
  • A type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts is known as Affiliate marketing. The four core players of Affiliate marketing are the brand, network, publisher & the customer. It overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods that include organic search engine optimization (SEO), paid search engine marketing (PPC - Pay Per Click), e-mail marketing, content marketing and in some sense display advertising. Affiliates sometimes also use less orthodox techniques, such as publishing reviews of products or services offered by a partner. There are several types of affiliate websites:

  • Pay per click                                Comparision shopping                                Loyalty websites
  • CRM sites                                     Coupon & rebate websites                        Content and review sites
  • Personal websites                      Weblogs & Website syndication feeds    File-Sharing
  • E-mail list affiliates                    Shopping directories                                   Cost per action networks
  • Websites using adbars               Virtual Currency                                          Video Blog
  • Registration path or co-registration affiliates
   
Email Marketing
  • Email marketing is directly marketing a commercial message to a group of people using email. Every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. It can be done to either sold lists or current customer database. The aim of Email marketing is:

  • Sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers.
  • Sending email messages with the purpose of acquiring new customers or convincing current customers to purchase something immediately.
  • Adding advertisements to email messages sent by other companies to their customers.

  • It can be carried out through different types of emails such as:
  • Transactional emails
  • Direct emails
   
Social Media branding
  • Social Media branding is a necessity for the brands now a days. It creates a market for the upcoming brand or model related to a brand in order to make it a success. The Social Media branding is done by deciding the target audience first and then by finding a luring method for them. The promotion or branding of a product leads to its success or failure in the initial days of its launch. Today internet has become an integral part of our day to day life and therefore, it is considered a very big medium of branding through social networking such as Facebook, twitter etc.

   
Social Media Optimization
  • The use of a number of social media outlets and communities to generate publicity to increase the awareness of a product, brand or event is called as Social media optimization (SMO). There are several types of social media that include RSS feeds, social news and bookmarking sites, as well as social networking sites, such as Twitter, and video and blogging sites. It is quite similar to the Search Engine optimization as it works for the same goal to generate traffic and awareness for a website. Social media optimization is not limited to marketing and brand building. Increasingly, smart businesses are integrating social media participation as part of their knowledge management strategy.

 
Online Advertising
  • Online Advertising is also known as Internet advertising. It is used to deliver promotional marketing messages to the consumers. It includes email marketing, search engine marketing, social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. It frequently involves both a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisherís content. Other potential participants include advertising agencies that help generate and place the ad copy, an ad server who technologically delivers the ad and tracks statistics, and advertising affiliates who do independent promotional work for the advertiser. The different delivery methods include:

  • Display advertising                         Web banner advertising                             Frame ads
  • Pop-ups/pop-unders                     Floating ads                                                   Expanding ads
  • Trick banners                                     Interstitial ads                                               Text ads
  • Search Engine Marketing         Search Engine Optimization                       Sponsored search
  • Social Media Marketing           Mobile Advertising                                       Email Advertising
  • Online classified advertising   Adware                                                            Affiliate marketing

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